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AI Insights · Timothy · April 2021

Q1 2021 Performance of Top Self-therapy & Journaling Apps in Europe on Android

An analysis of the top 5 self-therapy and journaling Android apps in Europe for the first quarter of 2021. Insights reveal trends in downloads, revenues, and active users.

Q1 2021 Performance of Top Self-therapy & Journaling Apps in Europe on Android

As the first quarter of 2021 wraps up, we've observed some interesting trends in the self-therapy and journaling app category on the Android platform in Europe. Sensor Tower's data provides a glimpse into the performance of the top applications in this space.

Starting with Fabulous Daily Routine Planner, the app saw a peak in downloads reaching 58K in the second week of January, followed by a gradual decrease to 33K by the end of March. Weekly active users showed an impressive start at 165K in the first week of January, peaking at 189K mid-January, before stabilizing around 186K towards the end of March. Revenue trends mirrored the active user count, starting strong at $45K in the first week of January and leveling off to around $34K by the end of the quarter.

Next, Mindvalley: Self-Improvement demonstrated a steady increase in downloads, from a modest 179 in the first week of January to an impressive 1.36K by the end of March. Weekly active users also showed a consistent growth, starting at 1.6K and rising to nearly 3K by the quarter's close. Revenue for Mindvalley presented a growth pattern, particularly notable from early February to a peak of $11.5K in the second week of March.

The Daylio Journal - Mood Tracker experienced a slight decline in downloads from 19.6K at the end of December to 14.2K by the end of March, yet weekly active users saw an overall increase from 409K to 435K in the same period. Revenue for Daylio started at $4.4K in the first week of January and saw fluctuations, ending the quarter at around $3.3K.

Productive - Habit tracker saw its downloads hit a high of 13.8K in the first week of January, followed by a decrease to 7.8K by the end of March. Active users peaked at 41.4K in the first week of January before seeing a dip to 35.3K by the end of the quarter. Revenue trends started at $2.6K in the first week of January and showed minor fluctuations, concluding the quarter at approximately $2.5K.

Lastly, Wysa: Anxiety, therapy chatbot observed a decrease in downloads from 4.3K at the end of December to 2.2K by the end of March. Active users saw a decrease from 14.7K to 9K in the same timeframe. Revenue trends for Wysa started at $1.3K in the first week of January and ended the quarter at around $933.

To delve deeper into the data and gain more insights, visit Sensor Tower for comprehensive analytics on app performance.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2021